Polkadot Community Selects Conor Daly as Brand Ambassador for Indy 500
The Polkadot (DOT) community has chosen IndyCar racer Conor Daly as their brand ambassador for the prestigious Indianapolis 500.
Transformative Approach to Sports Sponsorship
The deal marks the first time in sports history that a major athlete’s sponsorship was decided through a blockchain-based community vote, showcasing a transformative approach to engaging with sports and technology.
Conor Daly: Ideal Representative for Polkadot
Conor Daly, a prominent figure in American professional racing, received overwhelming support from the Polkadot community for his sponsorship, with a 95.8% approval rating. His diverse racing career makes him an ideal representative of Polkadot’s vision of a more open and decentralized web.
Spotlight on Polkadot’s Pioneering Technology
The sponsorship aims to spotlight Polkadot’s pioneering technology. Founded by Ethereum Co-Founder Gavin Wood, Polkadot seeks to establish a decentralized and secure web3 ecosystem.
Year-Long Collaboration with Daly
The partnership with Daly at the May 26 Indianapolis 500 initiates a year-long collaboration that includes community events and digital campaigns to promote blockchain technology to a broader audience.
Innovative Community-Driven Approach
The innovative sponsorship selection process departs from traditional negotiations to a transparent, community-driven approach. This showcases the potential of a more free and open internet.
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